Web marketing is a very complex and structured discipline, so it's really difficult for me to condense the essential and most profitable steps for launching an online business into a short article.
Furthermore, there are numerous variables that can alter the outcome of a web marketing effort, so it's not easy to identify a magic bullet
that works in all sectors and market niches...
On the other hand
there are some general guidelines that, if applied correctly, can definitely give your web project a boost.
Let's look at them together:
Simplicity
Whatever you want to do online, keep this word in mind!
Too often, we encounter very complex, overly structured projects that are truly difficult to navigate.
Too many special database pages, subpages, and sub-subpages can really disorient users, who may abandon your site too quickly if they can't find what they're looking for.
Make sure users can find what they're looking for quickly!
A quality project with only 3 or 4 pages is better than a huge portal where it's easy to get lost.
SEO
One thing should be clear: you don't have to be an SEO expert to be successful online!
What matters is the quality of your visitors, not the quantity.
Proof of this is the many popular portals that, despite generating an abnormal amount of traffic, ultimately fail to generate any tangible financial results for their owners. (Please don't put me off by asking me for examples :) )
On the contrary, many other sites (especially blogs) that aren't nationally famous generate enough quality traffic to generate passive income, meaning automatically generated traffic, without the need for concrete and ongoing input.
The only SEO that really matters is content-based SEO.
Always write your articles intelligently, using specific and relevant keywords, and you'll see that your content will index almost automatically...
Having trouble with a particular keyword?
Don't waste too much time... maybe it's too generic, and in any case, it's not worth competing in an already saturated sector.