Removing The Guesswork from Your Research
The way to find out and take the guesswork out of all of this is to look for one of the particular keywords in Google. Click on one of the phrases you’ve found, then click on where it says ‘Google Search’.
You need to make sure that you actually turn this into a ‘phrase’ match because this will tell you who is really seriously competing with you for this particular keyword. Simply add the speech marks in the Google search bar and search again.
I’ve got about 240,000 results of pages that are competing with that particular keyword, looking to rank for that key phrase.
So 240,000 – in telegram number list my mind – is a bit high. I want to get more like 100,000 or even less. If I can get 80,000 or even as low as 40,000-50,000 then that’s really the holy grail. That’s the one that you really want to target because there’s very little competition.
So keep looking and keep trying to find ones that have got as little competition as you can possibly find, because those are the ones you can rank for more easily. Within your market you might have to drill down quite deep but you might find that people – let’s say, for example, you’re a florist – people might be specifically looking for a type of flower in London.
Well, if that’s the case, I’m pretty sure not many other people will be targeting that keyword quite as well or as specifically as that, so you might be able to get in there and be the person who does that.
Equally if you’re in the building supplies trade, then there could be builders out there who are a searching for a particular thing that only a certain number of people do. If you provide that service then you can go and advertise on that particular keyword.
Again, it will give you a huge amount of benefit for doing that because you will be one of the few people in your niche or market – especially in your location – who is actually doing that.
